We had a pleasure to collaborate with Relay42 and create an explainer for the AI platform they developed – Intelligent Journey Orchestration. It is a data-driven marketing strategy that mirrors customer behavior across all channels to deliver true one-to-one personalization in real time throughout the entire customer journey.
Our part included storyboard creation, development of an animation style and video production itself. For the video we incorporated Relay42 graphics style, refreshed it a bit and for a more personalized and natural feel added some texture to the elements.
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