Type2 Consulting (www.type2consulting.com) is a consulting firm that advises B2B companies on how to identify, measure and increase the value they deliver to their customers. We’ve been lucky to collaborate with this company and develop a series of explainer videos named ‘Blind Spot’.
The videos are related to the three service areas of the business: strategy, merger, measurement. The target audience for this firm are engineers and scientists so in this case we used modern, sophisticated, minimalist but not too cold graphic style.